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DecaMillionaire Decoded

No fluff. No theory. Just real conversations with real business owners doing real numbers. Hosted by entrepreneur and exit strategist Justin Goodbread, DecaMillionaire Decoded helps service-based business owners scale past $10 million in enterprise value. Each episode delivers hard-earned strategies, honest insights, and tactical advice from those who have built, scaled, and exited companies at a high level — and from experts who coach them.  Through direct interviews and expert breakdowns, Justin walks listeners through the Relentless Framework: Foundation, Examination, Execution, Exit, and Freedom.  Whether you're already generating 6- to 7-figures or building toward your own 8-figure breakthrough, DecaMillionaire Decoded will help you turn chaos into clarity—and frustration into freedom.  The DecaMillionaire Decoded podcast is a Financially Simple production.

Apr 24, 2025

In this episode, Justin shares a pivotal moment in his journey as a business owner and podcaster. Discover how he has shifted his focus to better serve driven entrepreneurs who are ready to break through their ceilings and achieve greater freedom and efficiency. With a new direction for the show, Justin emphasizes the...


Apr 17, 2025

In this powerful episode, Justin confronts the challenges that come with pursuing a God-ordained vision. He explores the enemy's tactics that aim to derail our purpose and shares personal insights on how to maintain focus amidst distractions and doubt. Drawing from scripture and his journey, Justin emphasizes the...


Apr 10, 2025

In this episode, Justin tackles the pressing issues that business owners face when their companies become overly dependent on them. He discusses the difference between mediocrity and mastery, emphasizing the importance of building systems that allow businesses to scale without the owner's constant involvement.

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Apr 3, 2025

Justin explores the intricate world of financial planning and legacy building with attorney Kelly Sturmthal. Discover the importance of knowing your numbers, the value of collaboration between financial planners and attorneys, and how to prepare your business for future transitions. Kelly shares her insights on the...