Sep 20, 2018
In episode 92 of Financially Simple, Justin takes a look at the Sales Funnel process.
Effectively converting clients’ interests into sales is a priority for any business. Justin goes over the Sales Funnel process, comparing traditional techniques to Best-in-Class techniques.
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00:26 - What is a Best-in-Class Sales Funnel?
02:51 - The Sales Funnel Begins with Marketing
03:45 - Most Buyers Decide Before Reaching Sales
05:46 - A Few Customers are Looking for Alternatives
06:17 - The Sales Funnel
06:48 - The Traditional Sales Funnel
12:06 - The Best-in-Class Sales Funnel
12:23 - Marketing
14:31 - Relating to the Buyer
16:11 - Qualifying
17:40 - Closing the Sale
19:56 - Post-Sale Follow Up
20:35 - Conclusion
Justin A. Goodbread, CFP®, CEPA,
CVGA, is a nationally recognized financial planner, business
educator, wealth manager, author, speaker, and entrepreneur. He has
20+ years of experience teaching small business owners how to
start, buy, grow, and sell businesses. He is a multi-year recipient
of the Investopedia Top 100 Advisor and 2018 Exit Planning
Institute’s Exit Planner Leader of the Year.
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