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Financially Simple Bizcast

The Financially Simple podcast is your one-stop resource for small business owners. Gain unique insights into growing, refining, and selling businesses. You will hear ways business owners have reduced their tax liabilities, increased their income, improved office morale, saved for the retirement of their dreams, and more.
Host Justin Goodbread is a serial entrepreneur, CFP® (Certified Financial Planning professional), CEPA (Certified Exit Planning Advisor), and CVGA (Certified Value Growth Advisor) with years of experience guiding business owners from start to exit in their business.

Jun 26, 2023

Technology has come a long way in a very short time. With all of the advancements, financial advisors have access to tools that can help drive operational efficiency, improved client experience, and many other desirable outcomes. Unfortunately, many of us are still thinking about tech the wrong way, and failing to use it to its full potential.


In this episode, I take a look at technology in each of the eight key areas of business. I'll also provide some insights into how you could strategically implement technology in your business to drive it toward the eight-figure exit. Regardless of the industry your business is in, you don't want to miss this episode!
This week on The Financially Simple Podcast: 


  • (0:03) Tangible benefits of embracing technology

  • (3:34) Evaluating your current tech stack

  • (6:36) Technology in 8 Key Areas

  • (7:25) Using Technology in Your Business Planning

  • (8:44) Using Technology in Your Business Leadership

  • (10:41) Using Technology in Your Sales Department

  • (11:26) Using Technology in Your Marketing Department

  • (12:30) Using Technology to support Your People

  • (15:13) Using Technology in Your Operations Department

  • (16:22) Using Technology in Your Finance Department

  • (17:09) Using Technology in Your Legal Department

  • (18:15) Steps to implementation


Our Favorite Quotes: 

"Be crystal clear in what you're trying to accomplish. What is your objective?" - Justin Goodbread


"Is it (your technology) costing you too much money, time, or is it misaligning from your strategic goal?" - Justin Goodbread
About The Financially Simple Podcast 
If you are looking for a podcast that speaks directly to the challenges and puzzles of running a business, you’ve come to the right place. The Financially Simple podcast was built for you. With over 400 episodes and counting, our host Justin Goodbread covers a broad range of topics, from starting a small business, to prepping it for sale, to growing your personal wealth. Justin’s combination of analytical skills, tough love, and a healthy dose of experience delivers practical ideas that will benefit business builders at every stage of their business journey.  

If you have questions, or comments for Justin, submit those at: 
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Financially Simple is a division of WealthSource Partners, LLC (“WSP”), which offers investment advisory and financial planning services. All investing involves risk of loss, including the possible loss of principal. Past performance does not guarantee future results and nothing in this podcast should be construed as a guarantee of any specific outcome or profit. All market indices discussed are unmanaged, do not incur management fees, costs and expenses, and cannot be invested into directly. Business planning services offered by WealthSource Business Advisors, LLC (“WBA”). 


This podcast is distributed for informational purposes only. The content of this podcast represents the views and opinions of Justin Goodbread and/or the podcast’s guests and do not necessarily represent the views and/or opinions of WBA, WSP or their affiliates or representatives. Statements made in this podcast are subject to change without notice. Neither WBA, WSP or their representatives, the podcast’s hosts or its guests have an obligation to provide revised statements in the event of changed circumstances. Statements made in the podcast are not to be construed as legal or accounting advice or as personalized advice of any nature. Listeners should conduct their own review of any statements made or strategies discussed and exercise judgment or consult with their own professional advisor to see how the information contained in this podcast may apply to their own circumstances.