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DecaMillionaire Decoded

No fluff. No theory. Just real conversations with real business owners doing real numbers. Hosted by entrepreneur and exit strategist Justin Goodbread, DecaMillionaire Decoded helps service-based business owners scale past $10 million in enterprise value. Each episode delivers hard-earned strategies, honest insights, and tactical advice from those who have built, scaled, and exited companies at a high level — and from experts who coach them.  Through direct interviews and expert breakdowns, Justin walks listeners through the Relentless Framework: Foundation, Examination, Execution, Exit, and Freedom.  Whether you're already generating 6- to 7-figures or building toward your own 8-figure breakthrough, DecaMillionaire Decoded will help you turn chaos into clarity—and frustration into freedom.  The DecaMillionaire Decoded podcast is a Financially Simple production.

Aug 30, 2018

In episode 86 of Financially Simple, Justin talks Leadership.

What makes for a good small business leader; someone that will direct the company and its team where the business is meant to go? Justin looks at the qualities of a leader within the context of a small business, as well as comparing top-down...


Aug 27, 2018

In episode 85 of Financially Simple, Justin wraps up this series on Business Planning.

A solid business plan that is well executed will increase the intrinsic value of your company. Justin wraps up this series on planning, taking a last look at the process and the 1:4:12:52 model of structuring a business plan.

Don’t...


Aug 23, 2018

In episode 84 of Financially Simple, Justin goes through the motions of the Business Planning Cycle.

Thought your business plan was a one-off? Think again! Business plans are constant throughout the operations of a business. Justin goes over the Business Planning Cycle, considering each turn of the wheel and how it...


Aug 20, 2018

In episode 83 of Financially Simple, Justin talks Tactics and Actions.

Setting out your business strategy objectives follows the rule of three - focus on three objectives. Each objective has three tactics to achieve it, and each tactic has three actions to enact the tactic. Justin goes over this strategy, explaining...


Aug 16, 2018

In episode 82 of Financially Simple, Justin goes over the core strategies of Strategic Planning.

There are three considerations of strategic planning - engagement, positioning, and growth. Justin examines each of these strategic aspects and the factors of each one.

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